Also inside: 34,100 organic clicks from one Claude skill, and the 9-page PDF that replaced a salary.

​If having trouble with any links, you can read the online version here​

Hey Guys,

Look, let me cut to the chase.

One site in this edition went from 11,000 clicks to 34,100 in a single month with zero ad spend. Another is a 9-page PDF. A third is an Ohio directory that a hoarding-cleanup company contacted twice, begging to buy the leads.

They all share one habit: they found proof of demand before they built anything. Reddit threads, Google Maps reviews, Facebook group searches, keyword difficulty tiers. Then they built the smallest thing that could catch that demand.

10 videos. 10 ways to do that. Let's go.

Before we get into today's signals, a quick one.

Hannan built an unlimited rank tracker. Unlimited sites, unlimited keywords, no credits, no API keys, and a lifetime plan at $147 one-time. I recorded a 15-minute demo with him so you can see it before you decide.

Watch the demo: CLICK HERE​​
​Get lifetime access: CLICK HERE​

TL;DR

• WordsAtScale finds YouTube niches by matching Reddit demand against thin YouTube search results, then tiers them 0 to 3.
• WordsAtScale (again) monetised an Ohio hoarding-cleanup directory at $200 per lead after a business found the site and asked to buy them.
• Donald Miller splits messaging into primary (why you care, why you're competent, the result) and secondary (your story, values, vision). Lead with primary.
• JP Middleton uses Claude in Chrome to pull franchise businesses from Google Maps, then sells a 7-exit AI system to fix their leaks.
• Nate Herk shares 9 GrokBot habits: a "grill me" skill, a chief-of-staff agent, shared memory, routines, and taught tasks.
• Jon Reiter argues seller beats affiliate on TikTok Shop (50 to 70% margins vs 10 to 25%), and shows the faceless print-on-demand setup.
• Agrici Daniel took claude-seo.md to 34,100 organic clicks using one open-source Claude Code SEO skill.
• Me (Tony): I walked a 242-word draft through my Intent SEO plugin to an AEO score of 96, with the plugin doing the fixes, not just flagging them.
• James Dooley and David G Quaid explain cornerstoning: start at the lowest-difficulty keyword, earn clicks, then climb.
• Passive Biz Lucca makes $20,000 to $30,000 a month from PDFs sold through Facebook groups, and the free PDF is the important one.

➡️ Your Complete Implementation Guide

Not got time to watch the videos? Grab the resources (Summary, Insights & Checklist) for each video from this Google doc

👉 ​Access Your Complete Implementation Guide Here​

1. Find YouTube niches where demand exists but videos don't

Most niche research copies a channel that's already working, which hands away your first-mover advantage on day 1. WordsAtScale replaces that with a data check: Reddit is talking, YouTube is silent.

What you'll discover:

• The "video gap" formula (proven Reddit demand plus a sparse YouTube top 20) and the exact prompt that scores topics into 4 tiers, from "make it now" to "skip"
• The Scrape Creators API and how to bolt it into Claude Code as an MCP connector so one prompt checks both platforms
• A real report on the saturated French Bulldog niche that still surfaced open topics like anaesthesia risk (18 of the top 20 results were off-topic) and breeder contracts

🎥 Watch here​

2. The directory that pays $200 per lead (the buyer came to him)

He built the Ohio hoarding-cleanup directory with his own prompt, logged 10 calls in July, then found 2 unread messages from a local company asking if the leads were for sale. Turns out they were.

What you'll discover:

• How the directory is built: region pages, service pages, a blog, free tools (cost calculator, severity self-assessment) and an admin panel that logs every call and form
• The deal: stale July leads sent as a test, validated by the buyer, $200 per lead paid twice a month
• The Vapi setup that forwards calls automatically: create a transfer tool, attach it to the assistant, prompt it to hand off after brief small talk

🎥 Watch here​

3. Stop leading with your story (customers can't use it)

A branding firm named an event space "Well-Placed Smile" because the founder loved a poem. Everyone assumed it was a dentist. Donald Miller uses that to draw the line between primary and secondary messaging.

What you'll discover:

• Primary messages: why you care about this problem, why you're competent to solve it, your process (make it visual) and the result the customer gets
• Secondary messages that belong in your journal, not your homepage: your goals, company history, values, vision and why you beat competitors
• The 5-second website test: can a stranger tell what problem you solve, what their life looks like after, and how to buy?

🎥 Watch here​

4. Claude plus Google Maps, aimed at franchises

JP Middleton spent days copying business details into spreadsheets in 2019. Now Claude in Chrome crawls a city for an industry in under an hour, and he says franchises are the shortcut (1 Anytime Fitness owner with 12 locations led to 200+ gym clients).

What you'll discover:

• His 4-box industry filter: proof of concept, total addressable market over 10K, high ticket, growing market
• The "franchise gap" skill that pulls low-review franchise locations, finds their better-reviewed competitors, and drafts day 1, 3, 7 and 14 outreach from that data
• The 7 "exits" that lose local businesses customers (slow site, no follow-up, bad reviews, missed calls, untrained staff and more) and the AI fix for each, in sequence

🎥 Watch here​

5. 9 GrokBot habits from a week of daily use

Nate Herk only talks to one agent, Klaus, and Klaus delegates to a researcher, a planner, a motion-graphics bot and the rest. Everything else in this video is about making that team actually know your business.

What you'll discover:

• The "grill me" skill that interviews you relentlessly before any project, so your agents build from your goals instead of guesses
• The difference between per-agent memory and shared memory across all your bots, and why you should decide which facts go where
• Routines that run in Grok's cloud while your laptop is off, plus "teach a task" screen recordings that turn a demo into a reusable skill

🎥 Watch here​

If you're doing Parasite SEO, this one's for you.

I asked Hannan whether Rank Trackr could follow Medium posts, LinkedIn articles and YouTube videos. It can. Any URL that ranks on Google. That solves a problem most trackers ignore, and it's all unlimited so you can track every post you've ever published.

See it in the walkthrough: CLICK HERE​​
​Grab it here: CLICK HERE​

6. Why the TikTok Shop money sits with sellers, not affiliates

Jon Reiter made $2,000 as an affiliate in month 1 and $0 in month 2. Switching to seller changed the maths: affiliates keep 10 to 25%, sellers keep 50 to 70%, and sellers own something they can exit.

What you'll discover:

• The print-on-demand start with no inventory: connect TikTok Shop to Printify (Premium is $30 a month), design apparel or mugs, publish
• His "mandatory 3" product filter: immediate wow factor, a specific urgent problem, and easy to film
• "Affiliate sniping" via Kalodata: find creators driving sales for trending products in your niche and offer them a bigger commission, then keep them fed with bonuses and competitions

🎥 Watch here​

7. One Claude Code skill, 34,100 organic clicks, no ads

Last month claude-seo.md had 11,000 clicks in 3 months. This month it's 34,100, with roughly 500 clicks a day and a 4.8% CTR. Agrici Daniel built the site with the same open-source skill he gives away (14,200+ GitHub stars).

What you'll discover:

• The workflow: /seo-audit yourdomain.com spawns up to 15 specialist agents and converges them into one scored, prioritised action plan
• What the 25 skills cover (schema, robots, sitemap, hreflang, local, AI search) and what they don't (no deep crawl like Screaming Frog, no built-in backlink index, so it plugs into Ahrefs and DataForSEO)
• The order of operations: fix technicals until PageSpeed hits 90+, then move to content with the Claude Blog skill

🎥 Watch here​

8. I took a 242-word draft from an AEO score of 50 to 96 (this one's mine)

Every SEO plugin gives you a score, a list of red marks, then walks off. I built Intent SEO to do the fixes. In this demo I start with a thin "link magnets" post and click my way through 7 steps while the scores climb on screen.

What you'll discover:

• Why it scores on search intent rather than exact-match keywords (car repair and car mechanic are the same searcher), and the 5 scores it tracks: on-page, AEO, readability, naturalness, linkability
• The 7-step wizard in order: judge intent, competitive SERP and AI Overview analysis, build, proof (real stats and cited sources), link magnet, internal links, polish
• The part that surprised me: it builds an interactive tool (a link magnet idea generator in this case) and embeds it above the fold to hold dwell time

🎥 Watch here​

9. Topical authority is coverage plus clicks (not coverage alone)

David G Quaid started his own blog from basic keywords 2 years ago and now ranks for traffic that would cost around $150,000 a month in paid search. No bought links. He explains cornerstoning to James Dooley step by step.

What you'll discover:

• The climb: pick the lowest-difficulty keyword you can win, publish, wait a week for clicks, then take the next tier up. No clicks means you overreached, so step back
• Why big brands can't chase both the skyscraper term and the long tail (cannibalisation), which leaves the side door open for "best business credit cards for sole traders"
• The AdWords analogy: your authority multiplied by your relevance to that exact slug is your rank. A precise page gets 100% of its authority; a broad one gets a slice

🎥 Watch here​

10. The 9-page PDF that replaced a salary (sold through Facebook groups)

Lucca made $29,115 in the last 30 days from PDFs. His maths: a $27 PDF needs 111 sales a month to replace a $3,000 salary, under 4 a day. And he spent 7 months getting it wrong before he realised the free PDF matters more than the paid one.

What you'll discover:

• The research trick: search inside active Facebook groups for "how do I", "help" and "stuck", then write down every question that repeats. 40 people asking is a product
• The 2-file system: a free 5-to-9-page PDF traded for an email, with the paid PDF linked on its last page
• The no-link group post: name the problem in their words, give 3 answers in the post itself, then ask people to comment 1 word for the rest (after a week of only answering questions)

🎥 Watch here​

Last mention on Rank Trackr.

Monthly is $47, yearly is $97, lifetime is $147. So lifetime costs are about three months of monthly, then you never pay again. That's the whole decision.

Buy through my link and send your receipt to support@anthonyhayes.me for a matching $147 bonus, your pick from tools I haven't released yet.

Demo: CLICK HERE​​
​Lifetime access: CLICK HERE​

Talk soon,

- Tony

P.S. Donald Miller's StoryBrand Your Business Live workshop runs September 1st to 2nd in Nashville, and every workshop this year has sold out according to the episode. If you've been meaning to fix your homepage messaging, that's a week away.