Plus 16 more under-the-radar strategies today — including how to clone luxury websites in one prompt

​If having trouble with any links, you can read the online version here​

Hey Guys,

What if the best way to lower your ad costs was to stop making ads entirely? Or that you could generate 20 unique videos while you slept last night?

We're living through a genuine "glitch in the matrix" moment right now. The tools available to us — from Google's hidden NLP data to "Shadow Products" that need zero audience — are levelling the playing field in a way I've never seen before in all my years doing this.

Here's the thing though: most people are using these AI tools on factory settings. They're driving a Ferrari like it's a Prius. Today's edition hands you the keys to the engine.

TL;DR — what's inside today:

• The "Shadow Product" Model: How to sell to buyers without building an audience first
• Hormozi's Ad Pivot: Why he stopped using CTAs in his creative
• The "Core 30" SEO Structure: Rank local sites without writing a single blog post
• Claude Skills: Turn your AI into a full-stack marketing team

➡️ Your Complete Implementation Guide

Look, I don't just want you reading this and thinking "that's interesting." Information without action is just entertainment. So for every single video in today's edition, I've put together a complete implementation package in a Google Doc that includes:

✅ 4-Paragraph Summary — the core idea distilled so you can grasp it in 60 seconds

✅ 25 Key Takeaways — the specific insights worth highlighting and acting on

✅ Step-by-Step Checklist — exactly what to do to implement each strategy in your own business

This is the difference between consuming content and actually doing something with it.

👉 ​Access Your Complete Implementation Guide Here​

Grab it now, keep it open alongside this email, and work through the strategies that fit where you are right now.

Today's 17 Strategies

1. The "Sleep While It Works" Video Workflow

​Watch: Grok AI Chrome Extension — Generate Multiple Videos Automatically​

Stop grinding out prompts one by one. This workflow lets you generate 20 narrative-driven videos with a single button press — all while maintaining character consistency (think a blue rabbit and a green tortoise throughout).

What you'll discover:

• The "One Block" Hack: How to force ChatGPT to write 20 prompts in a single code block for instant copying
• The Frame Secret: Why setting your video frame to exactly 6 seconds prevents AI failure
• Zero-Click Automation: How to queue up 20 videos to generate and download automatically while you walk away

2. The Unsexy Business Printing Cash

​Watch: The Easiest Subscription Business No One Talks About​

Everyone wants a SaaS, but this "dirty" real-world subscription model has lower churn and higher lifetime value than almost any software company. Worth understanding even if you're purely digital — the model translates.

What you'll discover:

• The "Trailer" Start: How to bootstrap a trash bin cleaning business with a simple pickup truck
• The Snowball Effect: Why neighborhood routes create a defensive moat against competitors
• Valuation Multiples: Why this specific service business sells for tech-like multiples upon exit

3. Creating Luxury Websites in One Shot

​Watch: Gemini 3.1 Pro + Antigravity Destroys Every Site Designer​

Web design is officially commoditized. See how to use Gemini 3.1 to generate award-winning luxury landing pages with a single prompt — zero coding required. This one is wild.

What you'll discover:

• The "Antigravity" Prompt: A specific prompt structure that forces the AI to act as a senior creative technologist
• Interactive Elements: How to generate scroll-triggered animations and frosted glass effects instantly
• Free Hosting Hack: How to deploy these AI-built sites to Netlify or Vercel for free in seconds

4. Fire Your Agency, Hire Claude

​Watch: Claude Skills — Build Your First AI Marketing Team in 16 Minutes​

Don't just chat with Claude — program it. You can build a library of "Skills" (essentially SOPs) that turns Claude into a dedicated researcher, strategist, and designer working specifically for your business.

What you'll discover:

• The Skill Library: How to feed your brand guidelines and best frameworks into persistent "skills"
• Multi-Agent Orchestration: Watch Claude assign tasks to sub-agents (one researches, one designs) to build a full campaign
• The Plugin Strategy: How to package your best marketing workflows into a plugin you can move between projects

5. Turn Your PDF into an App

​Watch: Turn ANY Course Into an AI App with Google Opal & NotebookLM​

Static courses are boring. This method takes your existing digital products and transforms them into an interactive internal app using Google's experimental tools. If you've got a course or training gathering dust, pay attention.

What you'll discover:

• Synthesis Prompting: The exact 4-part prompt to turn raw notes into a structured framework
• Google Opal: How to bypass the standard Gemini interface to build a "Supergem" app
• The User Input Node: How to create an interface where users input their scenario and get a custom report based on your course data

6. The "Desktop App" Marketing Hack

​Watch: How I Built a Marketing Campaign in 10 Minutes (With Claude Desktop)​

Stop guessing what your competitors are doing. Use the Claude Desktop app to screenshot their landing pages and instantly reverse-engineer their strategy against your buyer persona. This is seriously underused.

What you'll discover:

• The Screenshot Context: Dragging competitor pricing pages directly into Claude for instant analysis
• The "Growth Gabby" Persona: How to keep a project file with your ideal customer's brain to test copy against
• Instant HTML: Generating full HTML email templates that are ready to paste into HubSpot

7. Hormozi: "Ads Have Changed Forever"

​Watch: Ads Have Changed Forever​

Alex Hormozi reveals why his team stopped making "ads" and started running their best organic content as paid media — with one crucial tweak. If you're running any paid traffic, this will change how you think about creative.

What you'll discover:

• The "Click to Get" Overlay: Don't ask for the sale in the video — just put a banner on your best organic clip
• The Reach Trade: Why you have to pay platforms to distribute your "right hook" content
• The Save Metric: Why "Saves" are the #1 indicator that a piece of organic content will scale as a paid ad

8. The "Shadow Product" Method

​Watch: 3 Digital Products That Actually Sell in 2026 (No Audience Needed)​

You don't need an audience to make sales. You just need to find a product that already has an audience and sell a "Shadow Product" that fixes its flaws. This is one of the most actionable strategies in today's edition.

What you'll discover:

• Shadow Products: Selling add-ons (like Notion templates or cheat sheets) for other people's course launches
• Scratch-Off Coupons: How to use AI to code "scratch-off" landing pages that local businesses go crazy for
• The Golden Goose Strategy: Giving away the AI output (the eggs) to sell the automation (the goose)

9. Rank Local Sites #1 Without Blogging

​Watch: Build A Top Ranking Website using AI​

Most local business websites fail because they write blogs nobody reads. This "Core 30" structure uses AI to dominate the Map Pack by mimicking Google's own category hierarchy. No fluff, just architecture that works.

What you'll discover:

• The "Core 30" Blueprint: The exact site architecture (Home > Category > Service) that signals authority
• Transactional vs. Informational: Why you should stop writing "How to unclog a drain" posts immediately
• The Lovable Stack: How to use "Lovable" to code the entire site skeleton in minutes

10. The 500K Lead YouTube Ad Formula

​Watch: The 2025 YouTube Ads Strategy That Generated Over 500,000 Leads​

YouTube ads can burn money fast if you don't uncheck one specific box. Here is the exact campaign setup for high-ticket coaching and service offers — straight from someone who's generated half a million leads with it.

What you'll discover:

• The "TV Screen" Killer: Why you must turn off TV screens to save your budget
• Piggyback Targeting: The 3-Adset structure (Broad, Interest Stack, Retargeting) you need to launch
• The "Book Now" Shift: Why you should never use "Automated" call-to-action buttons

11. Hollywood Motion Graphics (For $0)

​Watch: Nano Banana Pro is Insane for Custom AI Motion Graphics​

Editors are expensive. Learning After Effects takes years. This workflow combines specific AI models to create broadcast-quality maps and explainer videos in an afternoon — no design skills needed.

What you'll discover:

• The Nano Banana Model: Why this specific model is the king of consistency for image generation
• First/Last Frame Control: How to use Hailuo or Kling to force the AI to animate exactly between two points
• The "Map Zoom" Prompt: How to recreate Vox-style map animations perfectly

12. You're Using NotebookLM Wrong

​Watch: These Secret NotebookLM Settings Make It 10x More Powerful​

If you're leaving NotebookLM on factory settings, you're missing 90% of the power. There's a hidden "Configure" panel that turns it from a basic summariser into a deep research agent. Game changer.

What you'll discover:

• Interactive Audio: How to jump into the AI podcast and actually talk to the hosts to steer the conversation
• Deep Research Mode: Generating multi-page briefing documents with citations while you sleep
• The 50-Source Hack: How to merge sources into notes to bypass the upload limits

13. Reading the Searcher's Mind

​Watch: Read Searchers' Minds — The SEO Skill That Makes You More Money​

Ranking for keywords is useless if you don't match the intent behind them. This is one of those videos that makes you rethink your entire content strategy — stop writing blog posts for keywords that demand a software tool.

What you'll discover:

• The "Dentist Voice Note" Trap: Why searching for "voice notes for dentists" requires a tool landing page, not a blog post
• Conversion-Based SEO: Placing "Use Now" buttons above the fold for high-intent queries
• Macro vs. Micro Intent: How to reduce "pogo-sticking" (users bouncing back to Google) by giving them exactly what they want immediately

14. $32K in 2 Months: The Stump Grinding Case Study

​Watch: He Watched This Channel and Made $32K in His First 2 Months​

It's loud, it's dirty, and it prints money. This case study proves you don't need a tech startup to build serious income — you just need to solve a problem other businesses hate dealing with.

What you'll discover:

• The B2B "Piggyback": How to get all your customers from tree trimmers who hate doing stump work
• The 5-Second Awkward Moment: The exact script to get a Google Review from every homeowner, every time
• The "Answer the Phone" Moat: Why simply picking up the phone is the biggest competitive advantage in local service

15. Rank #1 in 24 Hours (The Backlink Hack)

​Watch: Build this Free Backlink to Rank #1 on Google (in 24 hours)​

How to get backlinks from DR90+ sites like Bon Appétit or high-end directories — by using ChatGPT to reverse-engineer the source code of the internet. This is a proper shortcut.

What you'll discover:

• The "Citation Prompt": Asking ChatGPT "Who do you cite for [topic]?" to find the exact sites LLMs trust
• The Niche Edit: How to pay small fees to get added to existing ranking "Top 10" listicles
• The Non-Competitor Strategy: Finding high-authority sites that are adjacent to your niche but not direct competitors

16. The Secret Google Tool SEOs Ignore

​Watch: The Ultimate AI SEO Stack — Gemini + Google Natural Language API​

Google has a free tool that tells you exactly how it understands your content's "sentiment" and "entities." Almost nobody uses it. This is the kind of edge that compounds over time.

What you'll discover:

• Entity Analysis: How to see if Google categorises your site as "Consulting" or "Spam"
• The Comparison Hack: Using Gemini to compare your NLP score against the #1 ranking competitor
• Semantic Gaps: Identifying exactly which sub-topics you're missing to rank for high-difficulty terms

17. The 3D Framework for Million-Dollar Pages

​Watch: How I Build Profitable Landing Pages (Gemini 3 Tutorial)​

A pretty website is a Ferrari with no engine. Use the "3D Framework" (Design, Data, Deploy) to build sites that actually convert cold traffic. This one wraps up today's edition perfectly.

What you'll discover:

• Vibe Code Extraction: How to steal the "feel" of a site you love by extracting the HTML style and feeding it to Gemini
• Pain-Resonance Copy: Using Reddit data to find the 3 exact pain points your landing page must address
• The Tech Stack: Connecting your AI-coded site to GoHighLevel and Cal.com for instant booking automation

Before you go — something worth flagging

I've just launched Evolution IM — four live sessions every month where you watch me build and test real strategies inside my own IM businesses.

Not a course. Not a recap. The actual live session where the experiment happens for the first time.

Month one is all about traffic and list building — and I've already put money on the table.

Session #1 — Tuesday 3rd March Exit Traffic Network setup, done live. I've purchased the traffic, we launch it together on the webinar and track what happens over the coming sessions.

Session #2 — Coming Sunday AI Traffic Whale — 2,000 buyer-intent clicks for $200 on a vendor deal. Again, live setup on the webinar. Results reported back as they come in.

Sessions 3 and 4 follow the same theme. Members get notified of topics first.

$97/month or $48.50 every two weeks. All sessions recorded. Cancel anytime.

If you want to go deeper than the newsletter and watch these experiments happen live — this is where that happens.

​Join Evolution IM before Session #1​

Talk soon,

- Tony