Is Your Entire Marketing Strategy About to Change?


AI is rewriting the rules for SEO, social media, and content creation. Here's what's working RIGHT NOW.

If having trouble with any links, you can read the online version here

Hey Guys,

What if the SEO playbook you've been using is becoming obsolete? What if the social media tactics that worked last month are now being penalized? The digital marketing landscape is shifting under our feet, with AI rewriting the rules for everything from Google search to WordPress development. Staying ahead isn't just an advantage anymore—it's essential for survival.

I've gathered the latest insights directly from the experts on the front lines. Below, you'll find strategies that could help you rank on Google in hours, automate your most tedious tasks, and adapt to massive algorithm changes before your competition even knows what's happening. The question is, are you ready to adapt?

TLDR:

  • SEO is now AI-driven: Learn to rank in AI search tools like ChatGPT and Perplexity, as traditional Google SEO for top-of-funnel content is losing ground.
  • Leverage "Parasite SEO": Use high-authority platforms like YouTube and Reddit to rank faster than you could with a new website.
  • AI Automation is Here: Discover AI browsers that can log into your WordPress site and perform tasks for you, and learn how to make $10k/month building apps with AI, no experience needed.
  • Instagram's Algorithm Has Changed: The CEO of Instagram just announced major updates to the algorithm for Stories, Reels, and how content is recommended.

➡️ Your Complete Implementation Guide

I know you're busy, so I've done something special for you. For every video in today's newsletter, I've created detailed breakdowns that include:

4-paragraph summaries for quick understanding

25 key takeaways from each video

Step-by-step checklists you can implement immediately

This Google Doc is your companion resource to make implementing these strategies as simple as possible. No more rewatching videos or taking notes—I've done that work for you.

👉 Grab your complete implementation guide here

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1. How I RANKED #2 For Casino SEO In 18 HOURS

Ever dream of hitting page one of Google for a competitive, high-value keyword in less time than it takes to watch a season of your favorite show? This video lifts the curtain on a powerful technique that did just that in only 18 hours, leveraging a traffic-boosting method that looks like viral social media activity to Google.

Here's what you'll discover:

  • The difference between planning for YouTube virality versus YouTube SEO
  • How to use "parasite SEO" to leapfrog established websites
  • The exact strategy used to send a massive traffic spike and secure a top ranking
  • How a temporary boost can result in long-term organic traffic and authority

Watch the full breakdown here: How I RANKED 2 For Casino SEO In 18 HOURS


2. Google's AI Is Rewriting Meta Descriptions (And Killing Top-of-Funnel SEO)

Google is no longer just showing a snippet of your page; its AI is actively reading your content and generating its own meta descriptions to give users an instant answer. This fundamentally changes the game for informational content. If users get their answers without clicking, your top-of-funnel traffic could disappear.

Here's what you'll discover:

  • How Google's generative AI is creating page summaries directly in the search results
  • Why focusing on bottom-of-funnel, transactional keywords is now more critical than ever
  • The importance of creating deep, expert content that a shallow AI summary can't replace
  • Examples of transactional keywords that are more resilient to being answered by AI

Learn how to adapt your SEO strategy here: Google's AI Is Rewriting Meta Descriptions (And Killing Top-of-Funnel SEO)


3. Ranking Social Media Platforms by How Well They Rank on Google (Parasite SEO Explained)

You don't need a high-authority website to dominate Google's search results. This video breaks down the concept of "Parasite SEO"—using established platforms to rank your own content. Find out which social media channels are goldmines for getting to page one fast.

Here's what you'll discover:

  • A ranked list of the most effective social media platforms for ranking on Google, with a surprising platform at number one
  • Why short-form video on YouTube, Instagram, and TikTok can often outrank traditional blog posts
  • How to leverage platforms like Reddit and LinkedIn to show up for non-branded keywords
  • The simple formula for optimizing your social media posts to target specific keywords

Find out which platforms to focus on here: Ranking Social Media Platforms by How Well They Rank on Google (Parasite SEO Explained)


4. How To Make $10k/Month Building Apps with AI (No Experience Needed)

Think you need a computer science degree and years of coding experience to build profitable apps? Think again. This AI coder shares his journey of making $10,000 a month by building apps for clients and himself, proving that software is the ultimate "money printer" with low overhead.

Here's what you'll discover:

  • The two main paths to making money with AI app development: building for clients or building your own product
  • A "zero upfront" pricing structure to land high-ticket clients, even if you have no portfolio
  • The key difference between building a short-term "viral" app versus a long-term "interesting" app
  • A simple, 7-day content strategy to attract clients and customers on social media

Start your app-building journey here: How To Make $10k/Month Building Apps with AI (No Experience Needed)


5. WTF is Ploogins?! The AI Tool WordPress Users NEED to Know!

Stop wasting hours scrolling through the WordPress repository trying to find the right plugin. Ploogins is a revolutionary AI-powered tool that allows you to search for plugins based on the functionality you need, not just keywords. It's the search tool the official WordPress repo should have.

Here's what you'll discover:

  • How to describe the feature you want, and have AI find matching free and premium plugins
  • How to use the built-in "Playground" to test-drive free plugins in a temporary WordPress installation without affecting your live site
  • Ways to filter results by update frequency, ratings, and WordPress version to ensure you're only seeing high-quality options

See the game-changing tool in action here: WTF is Ploogins?! The AI Tool WordPress Users NEED to Know


6. How to Use Sora 2 (Step-by-Step Tutorial)

OpenAI's groundbreaking new video and audio generation model, Sora 2, is here, and it's set to democratize video creation. This step-by-step tutorial walks you through everything you need to know to start creating mind-blowing videos from a simple text prompt.

Here's what you'll discover:

  • A complete walkthrough of the Sora 2 interface on both the iOS app and the desktop browser version
  • How to create your own "cameo," allowing you to insert your likeness into any video you generate
  • Tips for writing effective prompts to control the style, camera angle, and soundtrack of your video
  • An overview of the Sora 2 Pro features, which offer higher fidelity video and longer durations

Dive into the future of video creation here: How to Use Sora 2 (Step-by-Step Tutorial)


7. The Ultimate AI SEO Playbook - Rank #1 in ChatGPT, Perplexity, Gemini & More

While most marketers are worried about losing Google traffic to AI, a smart few are learning how to get AI tools to recommend their business directly. This playbook shows you how to pivot your strategy to win in the new era of AI-driven search, where customers are worth 4.4 times more than regular Google clicks.

Here's what you'll discover:

  • The critical differences between traditional SEO and AI SEO (hint: it's not about keywords anymore)
  • How to create "Best Fit Briefs" and "Top Reasons" posts designed to be easily understood and referenced by AI
  • Why off-page SEO is now about getting mentioned across the web, not just building backlinks
  • A complete on-page and off-page checklist to train AI platforms that your business is the best choice in your category

Get the playbook for AI ranking here: The Ultimate AI SEO Playbook - Rank #1 in ChatGPT, Perplexity, Gemini & More


8. This AI Browser Completely Changes How I Build WordPress Websites (Perplexity Comet)

What if your browser could do more than just search? What if it could become your virtual assistant? This video demonstrates Perplexity Comet, an AI browser that can log into your WordPress site and execute complex tasks from a single text prompt. It might just be the future of web development.

Here's what you'll discover:

  • A live demo of the AI browser activating plugins, creating a new page, and optimizing its SEO fields automatically
  • How you can automate tedious and time-consuming tasks, like adding descriptive alt text to every image in your media library
  • The current capabilities and limitations of using AI agents within page builders like Elementor

Watch this revolutionary workflow here: This AI Browser Completely Changes How I Build WordPress Websites (Perplexity Comet)


9. 10 Perplexity Comet Agents to Automate Your Work (AI Browser)

Take AI automation to the next level by turning your browser into a team of specialized agents. Perplexity Comet isn't just a search engine; it's an AI agent that can execute tasks for you. This video showcases 10 powerful agents you can build to automate research, prospecting, lead monitoring, and more.

Here's what you'll discover:

  • How to create a Live Marketing Intelligence Agent that analyzes multiple competitor sites simultaneously
  • How to build a Research Agent that organizes your tabs into workspaces and synthesizes key themes
  • How to set up a Leads Monitoring Agent that scours forums like Reddit for high-intent questions and emails you a summary
  • Ways to use Comet for sales prospecting, audience research, and even as an executive assistant that preps you for meetings

Learn to automate your work here: 10 Perplexity Comet Agents to Automate Your Work (AI Browser)


10. The BRAND NEW Instagram Algorithm | Direct From Instagram CEO

Instagram's CEO, Adam Mosseri, just announced four massive changes to the algorithm that will affect your reach, growth, and content strategy. If you want to succeed on the platform, you need to know what's changing right now.

Here's what you'll discover:

  • The new customizable algorithm that lets users directly tell Instagram what content they want to see more (or less) of
  • A crucial fix to the Instagram Stories algorithm, which no longer penalizes you for posting multiple stories in a day
  • New restrictions on trial reels and why posting the exact same video repeatedly will now be treated as spam
  • How being Meta-verified will now give your profile a direct SEO boost in Instagram's search results

Get ahead of the algorithm changes here: The BRAND NEW Instagram Algorithm | Direct From Instagram CEO


Want the Unfair Advantage?

If you're serious about staying ahead of the curve (instead of constantly playing catch-up), you need more than just intel. You need:

The marketers making serious money aren't just reading about these strategies – they're implementing them with proven systems that actually work.


BONUS:

My Complete List-Building System (Live Training + 2 Free Tools)

Want to see how I create lead magnets, epic blog posts, and email sequences in under 20 minutes?

Yesterday's live training shows you the exact workflow, no theory, just me building everything in real-time while you watch over my shoulder.

I'm giving away TWO free tools in this session: YouTube Search Labs (saves and optimizes your video searches) and the Pain Point CustomGPT builder tool that helps you generate in-demand CustomGPTs in less than 3 minutes!

These are the exact tools I use personally, to build my list by tapping into other people's expertise.

Watch the 90-minute replay here: CLICK HERE

Turn Other People's Expertise Into 3 Products

Both free tools are linked in the video description.

This is the missing piece that connects everything else in today's newsletter.

Your Next Steps

The strategies in today's newsletter aren't theoretical—they're being used right now by marketers who are getting results while others are still figuring out what changed. The question isn't whether you should adapt to these new realities. The question is whether you'll adapt before or after your competition.

Here's what I recommend:

Pick ONE strategy from this newsletter that resonates with you most. Whether it's Parasite SEO, AI automation, or optimizing for AI search engines, choose one and dive deep today. Use the implementation checklists in your resource guide to get started today.

The digital marketing landscape is changing faster than ever, but that creates opportunity for those willing to stay ahead of the curve. These aren't just trends to watch—they're strategies you can implement right now to future-proof your business.

I'll be back tomorrow with more cutting-edge strategies and actionable insights. Until then, take action on what you've learned today.

Talk soon,

- Tony


P.S. - If you found value in today's newsletter, forward it to a friend or colleague who needs to stay ahead of these changes. And if someone forwarded this to you, you can subscribe to get these insights delivered to your inbox daily.

Tony Hayes Daily Growth Signals Newsletter

Every day we handpick the top 20 marketing tips, insights, case studies, methods, workflows, and free trials we've spotted on Twitter (X) and YouTube. It's completely free and lands in your inbox 6 days a week. No fluff, just the good stuff that's actually working right now. Creator of NicheBlasta, LeadBlasta, Viral Content Pilot, and many more innovative marketing automation tools. I build and release new tools every week built with no code platforms and run a WhatsApp group and the 'Unshackled' product creation bootcamp.

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