From parasite SEO on forgotten platforms to the $2K/month manual side hustle - documented results inside

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Hey Guys,

Let me tell you something that's been on my mind lately. While most marketers are freaking out about AI "killing" their traffic, a small group of 9-figure founders are quietly making the shift to what I call the "Search Everywhere" strategy. They're not just optimizing for Google anymore - they're optimizing for ChatGPT, Perplexity, and every answer engine that exists.

This edition is packed with the strategies that are actually working right now. We're talking about everything from parasite SEO on forgotten platforms to the exact Google Ads setting that separates campaigns scaling to $10K/day from the ones burning cash. We've also got a side hustle play that's generating $2K/month on autopilot and the URL structure change that instantly tells Google you're an authority site, not some spammy affiliate.

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➡️ Your Complete Implementation Guide

I've created something different for this edition. Every single strategy below now has a complete implementation package in a separate Google doc. We're talking:

✅ 4-paragraph executive summary for each video (so you can decide what's worth your time)

✅ 25 key takeaways extracted and organized by topic

✅ Step-by-step checklists you can copy-paste and execute

No more "that sounds interesting" and then forgetting about it. You get the distilled insights and the exact action steps. This is about turning intelligence into execution.

​Access the Complete Implementation Guide Here​

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Here's what we're covering today: SEO strategies for AI Overviews and the new search landscape, AI tools you can run locally for free, the PMax strategy for scaling Google Ads, proven side hustles selling digital products, and how to create viral AI commercials that actually convert.

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1. The 2026 AI SEO Standard Operating Procedure

Jackie Chou breaks down exactly how to rank in Google's AI Overviews, and honestly, this changes everything about how we think about SEO. The big shift? "Parasite SEO" on platforms like Reddit and YouTube is currently outranking established authority domains. Let that sink in for a second.

What makes this work is something Jackie calls the "Browser Blast" technique - you're essentially simulating virality to signal relevance to Google. Plus, there's a specific type of content (listicles) that ChatGPT loves to cite. The whole strategy is laid out in this video, and if you're doing any SEO work in 2026, you need to watch this.

​Watch: AI SEO Standard Operating Procedure​

2. Generate Unlimited AI Video for FREE (Locally)

Stop paying monthly subscriptions for AI video tools. If you've got a decent PC, you can run powerful models like Wan2.2 and LTX-2 right from your desktop. This is the kind of thing that saves you hundreds per month while giving you unlimited video generation.

The setup uses something called Pinokio as a one-click installer for AI tools. You'll learn the difference between Default and Distilled models (one saves your GPU from melting), and how to generate video with sound and narration without any external tools. This is the infrastructure play that lets you move faster than competitors still paying for SaaS tools.

​Watch: Generate AI Video Locally for Free​

3. The "Wildest" Marketing Alpha: Digg & ChatGPT Ads

Edward Sturm is onto something here. Digg relaunched, and almost nobody noticed - which makes it a golden parasite SEO opportunity. But the real insight is about the upcoming ChatGPT ads. Edward breaks down why these might be the cheapest traffic since early Facebook days.

The "Press Kit" strategy he explains is brilliant - you nest a press kit to boost your topical authority in ways most marketers aren't thinking about yet. And here's the kicker: ChatGPT ads probably won't kill your SEO efforts. In fact, they might be a goldmine if you get in early. This is pure first-mover advantage territory.

​Watch: Digg & ChatGPT Ads Strategy​

4. Stop Killing Your YouTube Channel with Outdated Advice

If you're still deleting underperforming videos or paying for ads to boost your channel, you're actively hurting yourself. The algorithm changed, and what worked in 2023 is now a death sentence for your channel. The "AI Slop" video boom is over - audiences want something different now.

The myth about "low quality" Shorts viewers is just that - a myth. Shorts work as a bridge when you use them correctly. And here's something nobody talks about: deleting videos destroys your data profile. There's a specific strategy for what to do instead, and it's all in this video.

​Watch: Stop Killing Your YouTube Channel​

5. You Aren't "Behind" on AI (The 94% Opportunity)

Feel like everyone's ahead of you on AI? The data says otherwise. Only 6% of AI usage is chat-based. The real money is in the other 94% - building systems and agents. This is about moving from consuming AI to building with it.

The concept of "Agentic AI" is where things get interesting. Instead of selling services, you're selling outcomes through systems. The shift from chatting to workflows is where you gain actual leverage. If you've been feeling behind, this video reframes everything.

​Watch: The 94% AI Opportunity​

6. The $100M "Search Everywhere" Strategy

Eric Siu reveals the strategy used by 9-figure brands, and it's not what you think. It's not just SEO anymore - it's optimizing for LLMs, Perplexity, and social search simultaneously. This is the future of search optimization.

Content deletion is a big part of this. Sometimes deleting 30% of your site actually increases traffic. Eric explains the "Garden Gnome" theory - how to tend your site for LLM crawling. And the native publishing strategy? You must post natively to LinkedIn and X to signal brand sentiment to Google. This is next-level thinking.

​Watch: The $100M Search Everywhere Strategy​

7. $27K Profit: The "Boring" Digital Product Strategy

This stay-at-home mom replaced her income selling simple PDF checklists on Etsy. No massive following required. She used what I call "trend surfing" - finding what's working and creating better versions of it.

The tool she uses is eRank to find high-volume, low-competition keywords. The "ADHD Cleaning Checklist" case study shows how specific angles beat generic products every time. The "Model the Bestseller" technique for listing photos is pure gold. This is the kind of side hustle that actually works.

​Watch: $27K Profit Etsy Strategy​

8. How 9-Figure Founders Use Google Gemini

Forget writing emails. The top 1% are using Gemini to analyze entire marketing operations and build SOPs. This is high-level strategy work, automated. NotebookLM turns 8 hours of meeting transcripts into a podcast summary you can listen to in 20 minutes.

The data analysis piece is insane - upload your messy CRM and find your exact Cost Per Lead limit. Gemini Gems lets you create custom AI personas that manage your brand voice. This is about working at a completely different level than your competitors.

​Watch: How 9-Figure Founders Use Gemini​

9. The "Insane" NotebookLM + Perplexity SEO Workflow

Julian Goldie breaks down a workflow that cuts research time by 90%. By combining Perplexity's citations with NotebookLM's structure, you generate cited, accurate content instantly. This is the kind of efficiency that lets you 10x your content output.

The 4-step workflow is simple: fetch sources, organize, write, visualize. You can generate a complete slide deck automatically from your research. The fact-checking element means Google trusts this content. This workflow is a game-changer for anyone creating content at scale.

​Watch: NotebookLM + Perplexity Workflow​

10. Build & Host a Website in 13 Minutes (For Free)

No coding knowledge required. This shows how to use Google AI Studio to write the code and Netlify to host it, creating a fully functional site connected to a CRM. I'm talking about prompting Google AI Studio to clone design styles and the GitHub to Netlify pipeline for $0 hosting.

You can connect a CRM form directly into the code - GoHighLevel integration and everything. This is perfect for landing pages, lead magnets, or simple sites you need to spin up fast. Thirteen minutes from idea to live site.

​Watch: Build a Website in 13 Minutes​

11. The URL Structure That Defines "Authority"

One small tweak in your URL slugs tells Google if you're a spammy affiliate site or a topical authority. Don't make the mistake of "doorway page" structures. The difference between flat and nested URLs matters more than you think.

Using /uses/email-client/privacy beats /email-client-privacy for authority signals. NapLab ranks for 100K+ keywords using a single subfolder strategy. The internal linking strategy for passing authority from parent pages to feature pages is explained perfectly. This is technical SEO that actually moves the needle.

​Watch: URL Structure for Authority​

12. Stop NotebookLM Hallucinations

NotebookLM is powerful, but it lies sometimes. Here's the "Clean Transcript" workflow to ensure your AI-generated summaries and infographics are actually accurate. The "Personal Intelligence" setting uses your own Google Drive as a fact-checker.

There's a specific reason you must delete the original source file after processing the transcript. Creating a "Brand Guide" that the AI references for spelling and context ensures consistency. This workflow eliminates the hallucination problem that makes most AI content unreliable.

​Watch: Stop NotebookLM Hallucinations​

13. The Psychology of a $1 Million Landing Page

Why do some pages convert at 20% and others at 1%? Usually it's psychology, not design. These are the 5 triggers Semrush and Amazon use to close the sale, and they're all backed by behavioral psychology research.

Cognitive ease is huge - removing your navigation menu actually boosts sales. Recency bias in social proof means "120K users joined this week" beats "10M users total." The anchoring effect shows how to price your product to make the discount feel real. This is conversion optimization that actually works.

​Watch: Psychology of High-Converting Landing Pages​

14. The Only Google Ads Guide You'll Ever Need

This is the holy grail of campaign structures. From "Zombie" campaigns to "Demand Gen," this is exactly how to structure an account to scale profitably. The PMax Top 20% versus Bottom 80% split is what saves your budget.

The "Seesaw Method" for scaling Target ROAS is brilliant. And the arbitrage opportunity on YouTube Shorts using Demand Gen for cheap, high-volume traffic? Most advertisers are completely missing this. This guide is comprehensive and actually actionable.

​Watch: Complete Google Ads Guide​

15. 6 ChatGPT Hacks That Feel Illegal

Stop writing basic prompts. If you aren't using "System Prompts" and "Project Folders," you're using ChatGPT at 10% capacity. The "Master Prompt" lets you interview yourself to give the AI permanent context about your business and communication style.

The 7 magic words - "Act as," "First Principles," "Devil's Advocate" - completely change how ChatGPT responds. You can productize your prompts into Custom GPTs for your team. This is about using ChatGPT as a business tool, not just a writing assistant.

​Watch: 6 ChatGPT Hacks​

16. The David Beckham AI Workflow (Viral Ads)

How did an AI ad get 233 million views in 3 days? PJ Ace reveals the "Don Draper" workflow for creating Hollywood-quality ads using just a laptop. The "Figma Storyboard" technique ensures consistent AI video scenes.

Using "Cling Motion Control" lets you make one actor play every character in a movie. The cost comparison is insane - creating $300K commercials for $10K. This is production value that used to require entire studios, now accessible to anyone willing to learn the workflow.

​Watch: David Beckham AI Workflow​

17. Save Your Budget: The Click Fraud Guide

If you run Google Ads, you're losing money to bots. This shows how to identify "Invalid Clicks" and stop competitors from draining your wallet. The 59% CTR red flag is how you spot bot attacks in your search term report.

Blocking IPs and VPNs requires specific settings you need to toggle on immediately. Understanding reactive versus proactive blocking helps you decide when to use third-party tools. This could save you thousands in wasted ad spend.

​Watch: Click Fraud Prevention Guide​

18. The "Brute Force" Directory Strategy ($2K/Month)

Sometimes the best way is the hard way. This shows how building a "Haunted Hotels" directory manually with copy-paste creates a defensible, high-traffic asset generating $2K/month. Niche selection targets local keywords with decent volume (300-1500 searches).

Data enrichment with Claude turns a spreadsheet into unique descriptions. The "Spiderweb" internal linking strategy for pillar pages passes authority perfectly. This is the kind of boring business that prints money while everyone else chases shiny objects.

​Watch: Brute Force Directory Strategy​

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Want the Unfair Advantage?

If you're serious about staying ahead of the curve (instead of constantly playing catch-up), you need more than just intel. You need:

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• ​​ConverKit Free Newsletter Plan​ (Up to 10,000 subscribers)
• ​​Access to our private community​ where the real strategies get shared first

The marketers making serious money aren't just reading about these strategies – they're implementing them with proven systems that actually work.

Ready to take action?

Pick ONE strategy from this newsletter - just one - and commit to implementing it today. Not next month. Not when you "have time." Today. The person who ships first usually wins, and right now, you've got everything you need to move faster than your competitors.

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Talk soon,

- Tony